about the founder
MY NAME IS BRIAN, AND I’M THE FOUNDER OF GOOD SOLES. IN HIGH SCHOOL, I BECAME OBSESSED WITH FUN SOCKS. I WAS A SHY, INTROVERTED KID WHO STRUGGLED TO EXPRESS MYSELF, AND SOCKS BECAME MY WAY OF SHOWING PERSONALITY WITHOUT HAVING TO SAY A WORD. WHILE I WASN’T ALWAYS THE LOUDEST IN THE ROOM, MY SOCKS WERE. THEY LET ME EXPRESS MY SILLINESS, CREATIVITY, AND CONFIDENCE IN A WAY THAT FELT AUTHENTIC TO WHO I WAS. THAT LOVE FOR SOCKS DIDN’T FADE—IT GREW. THROUGH THE END OF HIGH SCHOOL AND INTO COLLEGE, MY COLLECTION KEPT EXPANDING, ALONG WITH A BIGGER IDEA. AS A COLLEGE STUDENT, I KNEW I WANTED TO START MY OWN BUSINESS, SOMETHING ROOTED IN SELF-EXPRESSION AND INDIVIDUALITY. WHAT STARTED AS A SIMPLE WAY TO FEEL MORE LIKE MYSELF EVENTUALLY BECAME GOOD SOLES—A BRAND BUILT ON THE BELIEF THAT EVEN THE SMALLEST DETAILS, LIKE THE SOCKS YOU WEAR, CAN HELP YOU SHOW WHO YOU ARE AND FEEL CONFIDENT FROM THE GROUND UP.
about good soles
GOOD SOLES IS A BRAND BUILT ON CONFIDENCE, SELF-EXPRESSION, AND PHILANTHROPY. WE BELIEVE THAT CONFIDENCE DOESN’T HAVE TO BE LOUD TO BE POWERFUL, AND THAT EVEN THE SMALLEST DETAILS CAN MAKE A BIG IMPACT. SOCKS ARE THE PERFECT OUTLET TO EXPRESS WHO YOU ARE — YOUR CREATIVITY, YOUR SILLINESS, AND YOUR CONFIDENCE.
WHAT MAKES GOOD SOLES TRULY SPECIAL IS THAT OUR PURPOSE GOES BEYOND THE PRODUCT. WE DON’T JUST CREATE COMFORTABLE, CONFIDENCE-BUILDING SOCKS — WE CREATE THEM WITH INTENTION. EVERY PAIR IS DESIGNED TO HELP PEOPLE FEEL MORE LIKE THEMSELVES FROM THE GROUND UP, WHILE ALSO MAKING A POSITIVE DIFFERENCE IN THE WORLD.
PHILANTHROPY IS AT THE CORE OF EVERYTHING WE DO. THAT’S WHY WE DONATE MORE THAN HALF OF OUR PROFITS TO CHARITY, SUPPORTING CAUSES THAT HELP OTHERS FEEL SEEN, SUPPORTED, AND EMPOWERED. WHEN YOU WEAR GOOD SOLES, YOU’RE NOT JUST WEARING A PAIR OF SOCKS — YOU’RE WEARING CONFIDENCE, PURPOSE, AND THE BELIEF THAT DOING GOOD CAN START WITH SOMETHING AS SIMPLE AS WHAT YOU PUT ON YOUR FEET.
BE A GOOD SOUL, WITH GOOD SOLES
about our partners
OUR PARTNERS HAVE BEEN ESSENTIAL TO OUR EARLY SUCCESS AS A SMALL BUSINESS AND HAVE PLAYED A MAJOR ROLE IN ALLOWING US TO MAKE MEANINGFUL, IMPACTFUL DONATIONS TO IMPORTANT CHARITIES. THROUGH THESE PARTNERSHIPS, WE’VE BEEN ABLE TO EXTEND OUR REACH, AMPLIFY OUR MISSION, AND CREATE A GREATER POSITIVE IMPACT THAN WE COULD HAVE ON OUR OWN.
THE RELATIONSHIPS WE’VE BUILT WITH OUR PARTNERS HAVE ALSO HELPED US CONTINUE TO GET THE GOOD SOLES NAME OUT INTO THE WORLD — SOMETHING THAT IS CRITICAL FOR THE GROWTH AND LONG-TERM SUCCESS OF ANY SMALL BUSINESS. BY WORKING TOGETHER WITH LIKE-MINDED ORGANIZATIONS AND INDIVIDUALS, WE’VE BEEN ABLE TO BUILD A STRONGER COMMUNITY, SPREAD A MESSAGE OF CONFIDENCE AND PURPOSE, AND KEEP MOVING OUR MISSION FORWARD.